Our Story
SweetCrumbs opened on Plateia Plastira in Pangrati in March 2019. The founders — Pavlos Vrettos and Marianne Lefèvre — met in 2014 at the École Bellouet Conseil in Paris, where Pavlos was finishing a CAP Pâtissier and Marianne, a Lyonnaise pastry chef, was teaching the viennoiserie module. They moved to Athens in 2018 with one ambition: bake a croissant in Greece that someone who had eaten croissants in Paris would order again. They spent ten months testing flours from twelve Greek mills, two French butters and three lamination schedules before they signed the lease at number 7. The first morning, they sold 64 croissants in 90 minutes. The second morning, 110. The queue has not really stopped since. What makes SweetCrumbs different is the discipline of fewer things, done at
